The Big Top is a large tented site that will run both day and evening. It will host a variety of musical performances of a more intimate nature and dance performances that are best appreciated in a more theatrical environment - from hot pickers to Irish ballad singers, from Hawaiian hula to West African drumming and dance.

Stage Exclusivity

• Sponsor will receive naming rights to one entertainment stage
• Pass-through rights available (pre-approval required)

Media

• Sponsor logo displayed in newspaper ads (# of ads TBD)
• Sponsor mentioned on radio ads (# of ads TBD)
• Sponsor logo with hyperlink prominently displayed on website
• Sponsor logo on pre-festival brochures, rack cards
• Sponsor logo and/or name recognition on pocket schedule (# of schedules TBD)
• Sponsor will receive full page ad in official 40-page festival program book (# TBD, inserted into daily and weekly papers throughout state )
• Identification as Stage sponsor in all press releases, newsletters, emails, etc.
• Sponsor logo included in 30-second television messages to air throughout May and June
• Sponsor recognition on radio ads (# of ads TBD)

On-Site

• Sponsor logo on signage at designated stage
• Opportunity to display table tents on seating tables at stage (if applicable)
• Sponsor representative may serve as stage M.C.
• Sponsor representative may address the audience from designated stage
• Sponsor banners located throughout the festival site (# TBD)
• Logo recognition on Sponsor "Thank You" boards
• Sponsor will receive use of a 10' x 10' promotional tent
• On-site sales rights
• Couponing, sampling, demonstrations, displays, sweepstakes
• Interactive experience to engage attendees
• Opportunity to create a proprietary component (subject to approval of NCTA)
• Sponsor recognition in all stage announcements (# of announcements TBD)

Miscellaneous

• Passes to VIP reception (# TBD)
• Passes to VIP parking (# TBD)
• Rights to use National Folk Festival marks until October 1, 2008
• Employee volunteer opportunities